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Our client is seeking talented marketers to bring their expertise to our product development organisation, focusing in particular on our instrumentation and control offerings. The role of Product Marketing Manager will involve working closely with senior managers, field marketing, sales and product development to deliver both inbound and outbound product management and marketing activities including:

“ Analyse the competitive landscape and customer needs
“ Build justifications and marketing requirements for new product developments
“ Act as the “voice of customer” during the development process
“ Maintain product roadmaps
“ Manage beta programmes and work with key customers
“ Define compelling marketing messages and positioning & create sales tool content
“ Manage product launches
“ Build and measure marketing plans for customer acquisition and retention in conjunction with regional sales and field marketing.
“ Build thought leadership content for marketing campaigns
“ Build references and case studies
“ Train channels (including on new products, industry news, competitive intelligence)
“ Support PR activity in relation to specific products and their application

The Company:
Our client designs branded and customised engineered solutions for global markets and we currently employs in excess of 1100 staff worldwide, with bases in the UK, Tunisia, China and the US.  The company’s brands are  recognised worldwide leaders within their markets and at the forefront of technology in their respective fields.  The Group is currently undergoing a transition to focus on its core technologies and skills, to meet existing and emerging market demands for further new product development.

The Ideal Candidate for the role of Product Marketing Manager will possess:
“ Business or engineering related Degree
“ Solid experience in product related role either as a product manager or in a related role such as pre-sales / sales specialist or in a technical role with a strong customer facing component
“ Excellent communicator, with experience working in a matrixed organisation
“ Structured, organised and logical approach: creative and numerate, good problem solver
“ Knowledge of, or ability to learn about relevant technical areas: electronic / instrumentation hardware and software
“ Experience of product development processes, product lifecycle as well as business case building
“ Demonstrable expertise and success in creating positioning and tools that have enabled sales success
“ Customer focused and passionate about creating great products
“ Digitally fluent
“ Global perspective important, with language ability beyond English a major benefit
“ Financially aware

Package:
“         Attractive basic salary
“         Car Allowance
“         Bonus
“         Pension & medical

If you believe that you have the skills and experience for this role and are eligible to work unrestricted in the UK, please click apply now in order to submit your CV. Should your application be successful, you will be contacted within the next 7 days.

Tiro Associates Ltd is a specialist Employment Agency and Employment Business assisting with both contract and permanent opportunities in the automotive, aerospace, electronics, engineering and manufacturing sectors. For details of all our current vacancies please refer to tiroassociates.com

Apply for this position Register your CV